Leading the Nutraceutical Revolution and Empowering Healthcare Professionals with Freedom to Formulate
Truly Customized Nutraceutical Supplements.
From humble beginnings in 2012 with a bold idea to personalize nutritional medicine, Personalized Nutrients has come a long way to celebrate its 10th anniversary in 2022 as an established NSF cGMP certified Nutraceutical Manufacturer.
It’s challenging for a company to jump from being a sales distributor to a full-fledged manufacturer of custom supplements.
It’s even more difficult while pioneering mass customization nutraceutical manufacturing in an industry built around mass production.
While controlling all of its production, Personalized Nutrients also had to build its proprietary technology platforms to make the process easy for doctors to build custom and personalized formulations in real-time, and allow automating of the production and quality process on the manufacturing back end.
Justin DeTurris and Pete Duenes founded Personalized Nutrients in 2012 to allow healthcare practitioners the Freedom to Formulate.
Through their combined experience in the high-end nutraceutical physician channel, Justin and Pete identified a growing demand for more flexibility, customization, and individualized nutritional medicine.
The shortcomings of the mass produced, one-size-fits-all options are very evident. Patients being prescribed upwards of 10 separate supplements from 5+ manufacturers requiring a capsule intake of 30+ capsules daily has led to the Pill Fatigue dilemma that continues to run rampant in Integrative Medicine practices. Pill Fatigue leads to poor patient compliance which hinders clinical outcomes. Personalized Nutrient’s easy to use online formulator combats the Pill Fatigue Dilemma created by the one-size-fits options in the market place. Doctors are given the freedom to consolidate multiple formulations into one homogenous blend, which yields better patient compliance and better clinical outcomes.
The company is proud to be breaking ground on its second Factory in 2022 to continue to support the ever so growing demand to personalized nutritional medicine.